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As an in-house Graphic Designer at Armani Exchange, I led the creative redesign of the brand’s corporate identity while playing a key role in evolving its visual language through innovative and cohesive design solutions across domestic and international markets. Managed end-to-end design workflow from concept through production, supporting both domestic and international retail initiatives.

Designed exhibition graphics and catalogue concepts for Christie’s New York, including banners for Asian Art Week and Alice Lawrence, cover explorations for the Yves Saint Laurent and Pierre Bergé auction, and digital promotions like the Punk/Rock Auction e-blast. Produced environmental graphics for the Ponaholo Diamonds preview room. Delivered press-ready and digital files across platforms, maintaining consistency and production accuracy.

Developed and executed visual assets for Sotheby’s exhibitions and collateral, including brochures, signage, and digital communications. Managed pre-press preparation and production handoff, ensuring quality and consistency across deliverables. Collaborated with the internal design team and marketing department to align timelines, priorities, and brand objectives.

Designed and executed a range of visual assets for fashion clients, including catalogs, editorial layouts, print collateral, and digital marketing materials. Focused on design execution, pre-press prep, and production accuracy to ensure every deliverable met brand standards. Worked closely with internal design and marketing teams to manage shifting priorities, maintain timelines, and support cohesive, on-brand visuals across touchpoints.

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